"As I tell my students at the University of Kansas School of Journalism, environmentalism is about our relationship with and to our world. And as we all know, the best relationships are the ones we work on. We are our eco-system. Everything we use—from energy to food to the stuff of our everyday lives—has an impact. "Going green" doesn't just mean buying more products. A good starting point is to buy different stuff (zero VOC paint, non-toxic cleaning products, reusable bags and bottles...) but, ultimately, we can't shop our way to sustainability. Reduce is the first edict of environmentalism, with Re-use and Recycle following close behind. It is our relationships—to the planet, to our stuff, to our communities—that contain the most potential for widespread change."